All attendees are event professionals with a common goal, to save the industry. With a strong set of global team leaders, we can gather perspectives from around the world.
An incredible opportunity to meet and engage with industry peers from around the globe.
By joining the Exhibitions Think Tank, You have the opportunity to get your voice heard by a wide ranging, global peer set. Share your skills and expertise and learn from others across the industry
Be part of the initiative that is working together to redefine the exhibitions industry.
The exhibition industry is going through an extremely challenging time with uncertainty surrounding so many aspects of business. The current crisis raises many new challenges for us all and it’s hard to imagine just what kind of reality we will go back to. The only certainty is that the “old” exhibition industry we all know has gone for ever and our industry will be very different after this crisis. It is our responsibility to define the changes needed before our customers do it for us.
It’s an incredible opportunity to join your industry peers and be part of a ground-breaking project whilst making new connections. This is unlike all other online events; it is not a concept where you listen to a panel of speakers, because everybody is a speaker. In four sprints we will define the areas of change through a crowd-intelligence process and drill down in further levels from sprint–to–sprint to define exactly what has to change, how that would work for our customers and how the industry change can be executed.
Join our ‘Save and redefine the exhibition industry’ Think Tank, to learn and to share your wealth of knowledge and expertise in re-defining the way forward for B2B events.
This is a call to all exhibition industry friends to:
Sprint 1: Defining the areas of change
Sprint 2: What exactly needs to change in the defined areas?
Sprint 3: Defining new solutions for our customers
Sprint 4: How to deliver the change
The Think Tank will follow a path of structured group sessions designed to engage all participants in online discussion to share their expertise and ideas to arrive at solutions that address the key areas of change in the industry.
Working groups will be led by Team Leaders who will guide participants through the 4 Sprints. Groups may be determined by discipline (e.g. digital, marketing, operations, region etc.).
Each Sprint will include a survey and 2 online sessions plus workgroup discussions. All participants will be invited to complete the survey ahead of each Sprint, the results of which will be presented during the first of the two sessions.
Survey results should inform the direction of workgroup discussion and any collaboration that takes place during the first session and workgroup sessions ahead of the second session, which is where group work is presented back to the entire Think Tank.
The outcome of each Sprint will inform the content of the next. After Sprint 4 a report will be produced that includes the outcomes from all the Think Tank Sprints, providing a compelling and valuable document that will guide exhibition professionals on how to shape their businesses for the future.
Founder and Senior Consultant in International Business, Exhibitions and E-commerce, MBB-Consulting Group
With 18 years’ experience working for the world’s largest show organisers as Group Portfolio Director, Business Development Director and e-Business Director, I am well equipped to support my clients in building strategies and growing their event business around the globe in all major economies. Key consultancy areas include:
Managing Partner of Mills Design in Singapore
I have been a digital marketer in the APAC region since year 2000. I co-founded a UK-based digital agency in Asia with three global marketers from AOL and MySpace. The agency was acquired by the Milton Exhibits Group - an Asia-based marketing group in 2010 and I remained as a board member of the Group. I was transferred to Singapore in 2015 to manage the Group's business. In 2016 I co-invested with Milton Exhibits Group to found a design agency in Singapore called Mills Design. Mills Design has further expanded its business operation from Singapore to Shanghai in 2019. Since 2016, Mills Design has been a Google preferred design agency in the region.
Chief Digital Officer, Easyfairs
Stephan Forseilles is acting as CDO / Head of Technology and Digital Transformation of Easyfairs. He is responsible for supervising the strategic development of the company's technology solutions and digital transformation. He is also keynote speaker to numerous conferences and events related to Digital and Technology and is part of UFI’s Digital Innovation Workgroup. Prior to working in the exhibition industry, Stephan was CIO/CTO in the telecoms industry.
As Executive Director Marketing and Business Development I am developing and executing the Ungerboeck sales and marketing strategy and I am responsible for customer and industry relations. I love to work and engage with our customers to generate business value and to improve processes and experiences through our digital products, platforms and SaaS solution.
CEO/Founder, Expos Asia Pte Ltd
Expos Asia Pte Ltd is a M.I.C.E. investment company focussing on direct and indirect investments at the exhibition, media and events industry in Asia. Expos Asia is the leading broker for private held MICE businesses and transact on average 6-10 deals a year. Expos Asia is also organiser or partly invested of several events in Thailand, Indonesia, Philippines and China. We are advisor to governments and tourism boards in China, Singapore, Thailand, Korea and other destinations.
Founder and Director, tamedMedia
I help businesses to grow revenues and gain more customers by leading them through whichever stage of digital evolution they are undergoing. 4 key areas of expertise include: digital transformation or platform review, customer data and insights, conversion optimisation, and in-bound digital marketing.
With 20 years experience in the digital space, my hands-on, pragmatic approach has helped businesses to reach their goals quickly.
How you transform your business as technology, consumer, habits industry dynamics change? Be part of the change.
An outline of the 4 Sprints that will form the basis of
the working groups for the Exhibitions Think Tank.
All attendees are event professionals with a common goal, to save the industry. With a strong set of global team leaders, we will gather perspectives from around the world.
An incredible platform to meet and engage with industry peers from around the globe.
By joining the Exhibitions Think Tank, You have the opportunity to get your voice heard by a wide ranging, global peer set. Share your skills and expertise and learn from others across the industry.
Be part of the initiative that is working together to redefine and save the exhibitions industry.
Join your industry peers and colleagues in Working Together to Redefine the Industry.
100% profits from this project will be donated to a charity helping to fight Covid-19